Quiet Determination in Action

Returning to the World

Posted in Hepatitis B and Liver Cancer by missamyyu on September 29, 2009

After a week hiatus from social media, I am back.  Apologies about the bout of absence, illness and work took me away. So, if you emailed me within the last two weeks, I promise I will get back to you; I’m just slightly overwhelmed at this point.

Updates from the hepatitis B front: SF Treasure Island Dragon Boat Festival was this past weekend, which is always a treat. We had the opportunity to collaborate with SF Hep B Free on holding a booth and providing educational surveys to the festival attendees. Knowledge levels about hepatitis B prevalence in Asian and Pacific Islanders (1 in 10 compared to 1 in 1000 of Caucasians), transmission (only through blood), and risks (liver cancer and liver failure) were very low, indicative of increased awareness and education.  Surveys from the Filipino Fil Am Friendship Festival in Daly City also reflected poor knowledge levels and misconceptions within the Filipino population.  NT, SC, and I are working on a paper that examines the knowledge levels of the Chinese, Vietnamese, and Filipino populations, so that should be exciting.  Side note: everyone loved the Jade Warrior tattoos – I’ll upload one tomorrow.  They were such a hit.

On the youth front, the 2009-2010 Jade Ribbon Youth Council has been selected.  16 Bay Area high school students will be joining the ALC family to create innovative outreach ideas for targeting youth and learn how to be leaders in their communities.  The application was pretty stiff this year and it was difficult to choose out of roughly fifty highly qualified candidates.  Additionally, it is extremely exciting to see all the high school awareness chapters that are starting this year.  I think there are ten or more chapters that are starting from this year’s YLC alone.  And I also received an email from a YLC 2008 alumni at Vassar who is going to start a collegiate hepatitis B awareness group.  This is just one example of how these youth empowerment programs truly impact youth and stay with them. I’m very thankful I had the opportunity to play a role in such an rewarding endeavor.

And one more piece of exciting news: the ALC’s new Outreach Coordinator will be starting on Wednesday! I can now officially start full force on the corporate outreach work.  Exciting!

I also saw a mother carrying the Jade Ribbon Campaign reusable shopping bag at the Caltrain Station at Milbrae this past Saturday.  I almost took out the camera to snap pictures of her, but stopped myself less I appear inappropriate.  However, CL did come up with a neat idea: “Where have you seen the JRC reusable shopping bag” contest.  Definitely has merit and will continue ruminating on this idea for the future.

Thank you for reading!

Amy

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Join Us! Jade Ribbon Campaign reusable bag

Posted in Hepatitis B and Liver Cancer by missamyyu on July 23, 2009

Hello Everyone!

The ALC staff and interns have been busily preparing for the Jade Ribbon reusable bag launch at 99 Ranch Market (Cupertino) tomorrow!  That’s one reason why I have been a little MIA in terms of posting on this blog; however, expect a lot of updates from me soon!  But back to the Jade Ribbon bag:  This environmentally-friendly bag is a great way to raise awareness about liver cancer and hepatitis B and build a sustainable community.  The eco-friendly reusable shopping bag, along with hep B educational materials, will be available with every donation of $2 or more to the Jade Ribbon Campaign.  Visit the ALC’s website (http://liver.stanford.edu) for more info!

The Jade Ribbon Campaign reusable bag will be at all ten Northern California 99 Ranch Market Stores.  If you are in SoCal or Washington and want one, let me know and I’ll see if 99 Ranch Market will bring them over there!

Get Involved!

– Join us! Press Conference Kick-Off Celebration
When: Friday, July 24th @ 3:00 PM
Where: Cupertino 99 Ranch Market on 10983 North Wolfe Rd Cupertino, CA 95014
Who: Everyone is invited to come and support the Jade Ribbon Campaign!

Notables: First 100 people to spend $50 in groceries at 99 Ranch Market Cupertino will get a FREE bag!  Come get your picture taken with Miss Asian America!

– Show your support!
Put this image in your EV or FB (wherever you want!) to show your support of tomorrow’s event! 🙂

Use this to show your support! :)

Use this to show your support! 🙂

This project means a lot to me because SC and I have been working really hard on this for over 8 months now, and it’s really exciting to see this all come to fruition.   I still remember when one of my interns EY was still calling for reusable bag quotes – and that was before she went to Oxford for a quarter to study abroad!  I don’t know how to express how very excited I am – there are just so many stakeholders in this project and to see the community come together tomorrow will be incredibly rewarding.  Miss Asian America and Miss Vietnam Northern California Princesses will be out in addition to our fantastic Jade Ribbon Campaign volunteers and supporters.  I’ll see some of my old interns and old friends, and it’s just super heartwarming.  I’m really glad that I’ve decided to stay on with the ALC for a second year to work because it’s only after a year that I’ve been able to see many of the fruits of my work.  Plus, I’ll get to continue to build the relationships that I’ve built over the past year, and once we hire the new Outreach Coordinator, I can work full time on all these exciting corporate ventures.  Cisco has really taken a lead on their own, and I really need to get back on track with our hep B corporate working team!   Another thing I’m excited is about all the ethnic media coverage that has been made, and all the press that will be at the event tomorrow!  World Journal, Sing Tao, Viet Tribune, Korea Times, and Vietnam Daily have just be absolutely fantastic supporters.

The momentum for all this is so energizing, and I hope this momentum will spur people into action to get screened and vaccinated.  The bag’s are not only super practical (I can fit all those vegetables and my wafer crackers in these bags), they’re so great at really getting the Jade Ribbon message out.

Alright, now that I’ve finished revamping the ALC main page with a graphic about the event tomorrow, I need to go print the A-frame signs at Kinkos!

And a big thanks to SC and all my FANTASTIC summer 2009 ALC interns.  TC is actually still here with me at the office preparing all the photo stuff and all the interns have been instrumental in either creating the banner, packing, creating the press packets, the buttons, coordinating volunteers, and all the incredible things that they do.  THANK YOU so much.  This really couldn’t have been done without your help!

More updates soon with social marketing workshop in SF, Myer-Briggs personality tests,  the love of egg tarts and dim sum!, AND the Jade Ribbon dresses that ST is making me!

Thank you for reading!

Yours,
Amy